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6 Factors of Channel Success

The most frequently asked question I hear from vendors is: What do I need to do to be successful in the channel? First, some background on what has shaped my perspective. I spent eight years at CDW, with exposure to channel programs from vendors of all sizes. I then started 3Eye, where our focus is […]

Why 3EYE?

When I was asked to write “Why 3Eye?” I really had to think and then collect my thoughts. Not because there wasn’t enough to say, but because there are SO many reasons why I love to work here and why I think others should want to work here too. How do I get all those […]

What’s In A Name?

As 3Eye continues to mature, we’re making some enhancements to our branding – slight updates to our logo and color scheme, a new website, and new digital content…for starters. To celebrate, I thought it would be fun to look back and share the story behind the name of our company. I get asked a lot, […]

Beadle Lake Road

The first time I came across 3Eye, I wanted to be the next Eminem.  No kidding.  It was May of 2015, I had just graduated from Michigan State University with a degree in Advertising and I was looking for my first real job in my field.  But more importantly to the 2015 version of me, […]